5 Logo Items Your Customers Will Love

5 Logo Items Your Customers Will Love

As a business owner, taking care of your customers is always a priority. But sometimes you might find yourself seeking new customers and having difficulty finding them. That just happens in the course of running a business. Fortunately, amping up your marketing efforts can help you get more people to become new customers. One way to do that is with some branded giveaways and promotional items. Branded giveaways help create a positive, lasting impression on customers new and old. Here are five types of promotional items that customers usually love and can help you drive more business to your establishment.


Pens are useful and make great gifts. That’s why banks, auto loan companies, real estate agents, attorneys, and many other companies give away pens to customers. Your company can benefit from selling them or making them a complimentary gift for your customers. A pen can include a printed message, like the name of your institution, its contact information, or a custom logo. Pens are one of the best ways to on your customers. Such a small, simple gesture can demonstrate your value to customers. You can also turn that into something more substantial by changing the type of pen you use based on who will receive it. Some customers might benefit more from gel pens or fine-tip pens for instance. Others might prefer ballpoints. For other customers, a stylus-tip pen or a pen with some accessories can make a big impact. Pens are a common, low-cost way to show your customers that you care about them. So, buy some in bulk, offer a large variety of pens, have them printed with your custom logo, and enjoy the amazing new relationships you’ll have with your customers now and in the future.

Keychain Lights

Keychain lights are small, lightweight, and easy to carry. They can be used as a regular flashlight or an emergency light, depending on the type of bulb and battery you use. For example, if you need a bright light that will last for a long time, such as when you’re camping or working in the yard in the dark, opt for an LED bulb with lithium batteries so it won’t run out of power quickly. These items come in many different colors and designs, which gives customers plenty of options in the long run. Since everyone has keys in some form or another, key chain is not only a useful item but it can also make a statement. Ideal for accessorizing, key chains make a great gift or promotion for an event, trade show, or in-store giveaway.

USB Drives

USB drives are a good way to show off your brand’s personality and give customers something worthwhile. A USB drive is a handy tool for anybody who works with computers. It can also be attached to a keychain, so it’s always available. A USB drive with your custom logo will remind the customer of your company and likely cement them as a loyal consumer. It might seem like a small gesture, but a USB drive is a cost-effective and functional item that customers will adore.


Drinkware is a great way to promote your brand. Customers will be reminded of you every time they use the item, whether it’s at home, a cafe, in the car, or at the office. You can also offer drinkware as a gift to help customers remember who gave them something useful and memorable—and make them think of you next time they need that product or service. People tend to hang on to drinkware like water bottles for a few years before getting rid of them. Here are just a few types of the awesome kinds of drinkware you can offer your customers:

  • Water bottles
  • Tumblers
  • Thermos’
  • Wine glasses
  • Coffee mugs
  • Stainless steel drink containers
  • Wide mouth or bistro style coffee mugs

Ultimately, providing custom drinkware to your customers is a great way to build rapport and relationships with them. Everyone needs to stay hydrated, so water bottles offer utility and promotional opportunities. People like to drink coffee in the morning, so you can take advantage of that with custom coffee mugs. The scope of this is limited only to your imagination because custom logo drinkware is incredibly scalable. Just make sure your logo is prominently displayed, along with your contact information, so you can make impressions on potential new customers.

Reusable Bags

The final item on our list is perhaps the most versatile. Reusable bags are not a new concept, but they are constantly evolving. Whether they are made from canvas, plastic, hemp, or sustainable materials, reusable bags are a popular choice. They negate the need to use plastic bags at stores and can act as a blank canvas for any promotional message you wish to put on them. Make them part of a customer loyalty program and provide discounts for people reusing them, and you have yourself a recipe for marketing success. Reusable bags are eco-friendly, fun, customizable, and sure to make your customers very happy in the long run.

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